Things change in time

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So I got a phone book today. A real live phone book for the Nashville metro area. We haven't had a new one in years. And it was the Real Yellow Pages from Bellsouth - not some other advertisement company.


This book is thinner than the phone books we used to get in Chattanooga when I was a kid - over 20 years ago. For perspective, Chattanooga is less than a quarter the size of Nashville. Back then, it was even smaller.

Also, to compare, I opened to the martial arts section (a long-standing habit). Seems there were only three paid ads, and each was a cheap in-column ad. All the rest of the listings were the free line-items. There was a time when the martial arts instructors used to purchase expensive full page ads to lure prospective students.

Now, so much is done online.

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